Creating an Advocacy Strategy

Do you have an advocacy strategy for any aspect of your young people's service?

If you do and would like to share it on this site, go across to the online discussion area, TRF coffee Break,  where you can upload it, or tell people about what you're doing.

Below is a diagram highlighting all the steps necessary for effective advocacy.

Use this diagram to help you create the advocacy strategies you need for your service. Each circle in the diagram represents an important advocacy step. Select a circle, an option on the right-hand menu, or from the list below, to find out what each step involves.

1. Targeting
2. Common Ground
3. Capacity
4. Internal Ownership
5. Evidence and Ammunition
6. Defining Your Message
7. Communication Plan

For each section you will be able to download or print from screen a record of your planning. These 6 sheets will give you the framework for your strategy.